What Patients Look for When Picking Their New Dentist

What Patients Look for When Picking Their New Dentist

With so many options to choose from, patients have the ability to find a dentist who offers everything they need and want in a dental practice. As a result, it’s important to understand exactly what patients look for when picking their dentist, as well as how to market those qualities effectively in order to remain competitive. The experts at OrthoPhoto App, the revolutionary dental recordkeeping app, are here to help you understand how to build a better patient experience in order to gain and retain new patients. 

Patient Considerations When Choosing a New Dentist

Of course patients want a skilled dentist who will provide the best possible care for themselves and their family, but there’s other aspects of your practice that new patients deem important, which means you should, too. Here are some aspects of your dental practice to consider in order to attract new patients. 

Is Your Office Aesthetically Pleasing?

Your waiting room and check-in desk are the basis for a patient's first impression of your office. If your furniture, decor, and finishes are outdated and worn, it suggests that your practice is, too. Modern, sleek designs not only show your attention to new trends in dentistry, such as the technological advances of digital x-rays and dental braces cameras, but also look clean and well-kept. Consider updating your office aesthetic with minimalist decor and a neutral color scheme. 

Does Your Office Use Modern Technology?

In our increasingly-digital world, patients want a dentist who embraces modern, state-of-the-art technology that can improve their experience, shorten the length of their appointments, and ease communication regarding scheduling and paperwork. Consider upgrading your technology to include online appointment scheduling and patient information forms, access to entertainment during appointments, and downloading useful tools like dental braces cameras and dental recordkeeping apps.

A beautiful, easy-to-use website is also important to patients choosing a new dentist. If your website is outdated, lacks mobile compatibility, and struggles to rank on search engines, then you may benefit from a new marketing strategy. Our affiliate marketing agency, INFINI Marketing, offers a custom dental web design package for $249/month and will take the time to create a stunning website that ranks on search engines and is also conversion-optimized so that you can quickly generate more leads and treat new patients.

Is Your Staff Friendly and Responsive?

A visit to the dentist can cause many patients to feel anxious and uncomfortable, so when these patients try to schedule and appointment or come in for a visit, they need to feel at ease. Unfortunately for too many dental practices, the staff are stressed and overwhelmed by paperwork and dental recordkeeping, which can negatively impact patient communication. Investing in the OrthoPhoto App will drastically reduce the number of hours your staff once spent documenting dental braces photos by doing the tedious work of dental recordkeeping with the click of a button. The reduction in menial tasks allows your staff to better focus on the type of positive communication that attracts and retains patients.

OrthoPhoto App Can Modernize Your Dental Practice

Thousands of dentists and orthodontists have subscribed to OrthoPhoto App, attracting new patients and streamlining their practice management. If you’re ready to elevate your practice with OrthoPhoto, download OrthoPhoto App for iOS or OrthoPhoto App for Android. We’re confident you’ll be satisfied by the hours of time you’ll save using our dental braces camera to modernize your dental recordkeeping!

Does Your Dental Practice Need a Few Upgrades?

Does Your Dental Practice Need a Few Upgrades?

Dentistry has seen a number of advancements over the past decade or so, and patients are drawn to practices that are modern, comfortable, and utilize modern technologies that can benefit dentists as well, such as dental recordkeeping and patient communication. With a new year just around the corner, now is the perfect time to consider upgrades to your dental practice that can attract and retain patients, improve the patient experience, and make life easier for you and your staff. The following upgrades can help you improve your dental practice and save time.

Upgrade Your Dental Practice’s Design

Your patients make their first impression of your dental practice the moment they step into your office, so it’s important you make sure your space is inviting, sleek, and up-to-date. Consider evaluating your decor, amenities, and design aesthetic; does it convey the image you desire? A fresh coat of paint in soothing, modern hues, updated furniture and decor, and new technology for patient use will improve these first impressions and make patient referrals and positive reviews more likely. 

Upgrade Your Dental Practice’s Technology

New technology can bring your office into the modern era. Consider the following:

Switch to Digital Impressions

Impressions can be uncomfortable for patients, which is why many dentists and orthodontists are switching to digital impressions, which allow you to get molds of your patients’ bites in a more comfortable and more efficient manner. Using a scanner, you can get more precise measurements and ensure your impressions are as accurate as possible while also minimizing patient discomfort.

Use 3D Imaging For Dental Braces Treatment

Until recently, most dentists and orthodontists used X-rays to collect and assess their patients’ malocclusion and plan the most effective dental braces treatment. However, X-rays are only 2D, which only reveals so much. With 3D imaging now readily available, dentists and orthodontists can now obtain an even more detailed view of their patients’ mouths, which also aids in dental recordkeeping by taking dental braces photos during treatment. 

Download the OrthoPhoto App for Dental Recordkeeping

Gone are the days of spending hours capturing dental braces photos, manually uploading, editing, and organizing them for patients. With the OrthoPhoto App this process is practically done for you! Using a high-quality dental braces camera, OrthoPhoto will automatically place them into a template that organizes them in the correct format and patient file with the click of a button. With OrthoPhoto App, you can size time and take better photos, all while improving the patient experience. 

Upgrade Your Orthodontic Practice with Dental Marketing

In our increasingly-digital world, a strong online presence is essential. That’s why so many dentists and orthodontists are turning to reputable marketing companies to attract patients. Our affiliate marketing agency, INFINI Marketing, offers clients a dental web design package for $249/month, which includes a beautiful and user-friendly website that helps prospective patients learn more about your practice. Their extensive understanding of Google Ads and Facebook Ads, as well as proven local SEO tactics come from years of marketing experience. Contact INFINI Marketing today for a free dental marketing consultation if you're ready to upgrade your dental practice.

Download OrthoPhoto App for the Ultimate Upgrade

OrthoPhoto App is the very first ortho photo patient management app. Now you can use our dental braces camera to take high-quality clinical images, which are then organized and stored for easy access. Our dental recordkeeping app allows you to access patients’ online records with the click of a button, saving you the hours once lost to manual dental recordkeeping. Come see why countless dentists and orthodontists have switched to the OrthoPhoto App, which you can download on the App Store and on Google Play. Save time and take better ortho photos with OrthoPhoto App.

OrthoPhoto Makes Dental Recordkeeping Much Easier

OrthoPhoto Makes Dental Recordkeeping Much Easier

New technology has revolutionized dental practices in a number of ways, for dentists and patients alike. Many dentists are investing in online tools and software that are designed to improve patient comfort, streamline communication with patients and insurance, and lead to more efficient office management. Another way you can modernize your dental practice is with the OrthoPhoto App, our groundbreaking dental recordkeeping app that replaces hours of paperwork with a user-friendly and comprehensive dental recordkeeping system, all with the click of a button! 

OrthoPhoto: a Dental Recordkeeping App Created For Dentists by a Dentist!

OrthoPhoto App was created by Dr. Kathy Nguyen, a practicing general dentist in Houston whose experience with tedious dental recordkeeping inspired her to find a better way to track her patients’ dental braces progress during the course of their treatment. She envisioned a mobile application for dentists and orthodontists that could capture, organize, and store the clinical images they take throughout a patient’s braces or Invisalign treatment. In doing so, it would make dental recordkeeping much easier and less time-consuming. 

Dr. Nguyen’s firsthand experience with inefficient dental recordkeeping inspired her to include important features she knew would benefit dentists and orthodontists the most. As a working mother, Dr. Nguyen most wanted to shorten the hours she was devoting to dental recordkeeping, which included uploading countless photos, cropping them to the proper size, loading them into a slideshow, and then saving them into individual patient files. On average, documenting a single patient’s dental braces photo would take about 15 minutes. For those with busy orthodontic practices, that equates to hours each day! 

Save Time and Take Better Ortho Photos with OrthoPhoto App

OrthoPhoto App is the very first ortho photo patient management app available. This revolutionary new tool has streamlined the tedious process of dental recordkeeping by capturing and organizing dental braces photos with ease. Our dental recordkeeping app has different subscription plans that allow for a customized experience. Once you select the plan that best fits your dental recordkeeping needs, you’ll use the high-quality dental braces camera to capture and store all your patients’ photos on our HIPAA-compliant app. Thanks to our user-friendly interface, it’s also easier than ever to access your patients’ dental braces photos and records in a matter of seconds.

OrthoPhoto Is Changing How our Subscribers Run their Practices

Thousands of dentists and orthodontists have subscribed to OrthoPhoto App and streamlined their practice management, as well as improved the patient experience. If you’re ready to elevate your practice with OrthoPhoto, download OrthoPhoto App for iOS or OrthoPhoto App for Android. We’re confident you’ll be satisfied by the hours of time you’ll save using our dental braces camera to modernize your dental recordkeeping!

Orthodontist smiling after gaining new patients with OrthoPhoto App

Our Top Tips for Attracting and Retaining New Orthodontic Patients

If you’ve been feeling like your orthodontic practice isn’t growing at the rate you envisioned—or is even losing patients to your competition—there are certain strategies you can use to attract and keep more dental braces patients. Keep reading to learn how smart marketing techniques and modern technology, such as braces cameras and dentist apps, can revive your dental practice!

Our Best Tips for Growing Your Dental/Orthodontic Practice

Tip 1: Establish a Clear Brand 

Nothing gets a potential new patient’s attention faster than straightforward branding. Since most people turn to the internet when researching new services, you need to make a memorable first impression that will encourage them to explore your site. Think about how to best hook someone seeking the services you offer: does the persona speak to the traits most patients want from an orthodontic practice? Do you have a simple and inviting logo? Are the colors pleasing to the eye? Is there a clear call to action that effectively convinces a potential patient they’ll see better results with your dental practice than elsewhere.

Tip 2: Stand Out from the Competition

There are many dentists that offer dental braces. What makes your orthodontic practice special? Do you have modern amenities that aren’t available at another practice? Sometimes simple changes like more comfortable chairs, softer lighting, and modern technology can have a huge impact. The revolutionary OrthoPhoto app can help you stand out from the competition, as it helps streamline dental recordkeeping by using braces cameras to track braces progress easily, thereby creating a better patient experience. 

Tip 3: Incentivize Customer Reviews

Your loyal and satisfied patients are your greatest asset for attracting new families seeking an orthodontic practice for dental braces, as research shows we rely on customer reviews more than any other tactic when selecting service providers. Incentivize your patients to leave 5-star reviews for the services you provide, citing specific attributes to encourage others to make an appointment. When it comes to dental braces and orthodontic practices, most prospective patients seek compassion, expert care, and convenience. The OrthoPhoto app is designed to give you more time by capturing braces photos and filing them automatically, easily tracking braces progress and saving you hours of tedious paperwork. That extra time can be directly returned to patient care, which your orthodontic dental braces patients will surely notice and even share with others online!

Tip 4: Invest in Dental Marketing for Your Orthodontic Practice

Our increasingly-technological world necessitates a strong online presence,which can be achieved with a reputable marketing company with proven results. Our affiliate marketing agency, INFINI Marketing, offers clients a dental web design package for $249/month, which includes a beautiful and user-friendly website that will help you reach a wider audience of prospective patients. Their years of experience working with dental and orthodontic practices has allowed them to gain a strong understanding of Google Ads and Facebook Ads expertise, proven local SEO tactics that allow you to stand out against the competition and cultivate customer loyalty. Contact INFINI Marketing today for a free dental marketing consultation if you're ready to expand your dental practice!

Using the OrthoPhoto App Attracts New Orthodontic Patients

If you’re looking to grow your orthodontic practices and streamline your recordkeeping, install the OrthoPhoto App for iOS or OrthoPhoto App for Android today! This app allows dentists to take high-quality clinical images in order to track braces progress using a braces camera. These clinical photos are organized and stored to your patients’ online records with the click of a button, saving you the hours once lost to seemingly-endless paperwork. You can also advertise your use of this modern technology on your website, which draws prospective patients seeking a state-of-the-art dental practice. Come see why countless dentists and orthodontists are growing their practice with the OrthoApp. 

Build Your Dental Practice’s Online Presence

Build Your Dental Practice’s Online Presence

Gone are the days when a dental practice can rely on word-of-mouth referrals alone, and it’s necessary for dental practices to grow a strong online presence in order to bring in new patients. What’s more, for traffic that comes to your webpage, you only have a few seconds to make an impression before the average internet user moves on to a new page. You need tools and strategies in place to ensure you bring prospective patients to your site and keep them there long enough to call and make their first appointment. 

Establish a Strong Social Media Presence

Apps like Instagram and TikTok may be most closely associated with teenagers and beauty influencers, but they are powerful tools for all businesses, including dentists and orthodontists. The more you expose your practice and vision for patient care online, the more traffic you can expect to receive from potential clients. These platforms are a great place to showcase information about your business and share before and after braces progress with braces images. This will allow visitors to see authentic clinical images and visualize the kind of braces progress they hope to achieve for themselves.

Install OrthoPhoto App and Streamline your Practice

Every dental practice knows to have a user-friendly and informative website, but many dental practices overlook the importance of functional mobile versions of their websites. An even more effective technology solution is the OrthoPhoto App for iOS and Android, which allows dentists and orthodontists to save and update patient records, including clinical images of your patients’ orthodontic braces progress. Designed by a dentist to be used by dentists and orthodontists, you can use the app to take clinical photos of of your patients’ teeth in the proper format. These braces images are then automatically saved into a templated file, significantly reducing the time spent updating dental records. What’s more, you can make your adoption and use of the OrthoPhoto App as a marketing strategy, as it shows prospective patients that you and your practice utilize the latest technology and invest in strategies that allow you more time to focus on their needs. 

Invest in Dental Marketing 

In the marketing world, a visually-appealing and user-friendly experience is necessary for success. If your website is outdated, lacks mobile compatibility, and struggles to rank on search engines, then your custom marketing strategy and branding message won’t get far. Our affiliate marketing agency, INFINI Marketing, offers a custom dental web design package for $249/month and will take the time to create a stunning website that ranks on search engines and is also conversion-optimized so that you can quickly generate more leads and treat new patients.


With INFINI Marketing, you can reach a wider audience of prospective patients who are looking for the services you provide, allowing your practice to grow exponentially. With their impressive roster of dental clients, Google Ads and Facebook Ads expertise, proven local SEO strategies, and more, you will stand out against other dental practices and build customer loyalty. Contact INFINI Marketing today for a free dental marketing consultation if you're ready to expand your dental practice!